Coco Agency @ Joy Forum: “Grow Your Event Organically!”

Our team was a part of Joy Forum – one of the major expos in the Middle East for inventive technologies in the entertainment sector, which took place on 13 and 14 October 2019 at Riyadh, Saudi Arabia. The Joy Forum 2019 brought together entertainment promoters and pioneers from around the world, along with global stars such as Jackie Chan and Jean-Claude Van Damme.

Dan Firoiu and Tsvetelina Grozdanova were among the 30 international speakers to represent their ideas about the future of the entertainment industry and effective ways to reach targeted audiences.

CoCo Agency shared a stand with its local partner D7 Group that attracted more than 2 000 visitors curious to understand more about our organisation and the unlimited opportunities that the world-class travelling exhibitions provide.

It was a great honour for us to present our services and share our knowledge in such an event that clearly showed that Saudi Arabia is open to collaboration with countries all around the world,” explained Dan Firoiu.

His 2 hours presentation on the topic  “How to start and grow your event organically” grabbed the attention of Joy Forum’s visitors and had great feedback. It focused on the successful techniques for creating and managing an event, presenting case studies from international projects.

Dan Firoiu shared his vast experience in organisation and delivery of travelling exhibitions for event promoters, malls, theme parks, museums, amusement parks, convention centres, special events, casinos and hotel parks and lobbies. CoCo Agency’s Co-founder also gave practical advice to the attendees about the importance of event marketing and promotion, as well as of artists’ provisions.

Along with our workshop and business stand, the visitors had the chance to see some of our animatronic dragons, part of the travelling exhibition Game of Dragons.

Don’t know what does it take to bring a dragon at your place? Click here for the answer.